NEWS
10-YEAR ANNIVERSARY DENIM BANNER
In celebration of our 10-year anniversary we’ve created a special denim banner, as a gift for retailers stocking the exclusive 10YA jeans. The banner pays homage to a famous advertising banner by Levi’s, depicting a cowboy smoking a cigarette while resting against his saddle and enjoying the setting sun. In our iteration...
NEPPY SELVEDGE
We’re finalizing the SS24 drops with a lightweight denim fabric perfect for the upcoming warmer months: 11 oz. neppy selvedge. Neps are small pieces of accumulated cotton, that pop out of the surface, and give the denim its unique and irregular structure. Just zoom in and you will notice the...
CORD STRIPE SHIRTS
We are back with yet another colour variant of our 6.5 oz. cord stripe series: blue & white. After the brown and white striped versions, blue has now entered the collection as well, expanding on our seasonal shirt offering. What makes this fabric special, in all colour options, is its structure; it resembles...
DESERT SAND USMA CHINO
Previous summer season we introduced a brand-new chino fit to the collection: the BC-04 RELAXED CHINO, which is the most spacious fitting option in our chino range. This initial release came in an 8.5 oz. sateen twill fabric, in the colours aged green and bronze brown. This season we’re adding a third colour option to the lineup, aptly named desert sand.
SELVEDGE DUCK CANVAS
We are finalizing the second drop of our SS24 collection with a special selvedge duck canvas fabric, available in BP-06 SCOUT PANTS, and BWS-04 SCOUT OVERSHIRT. The colour of this new 9 oz. fabric is called slate, and falls somewhere between grey and brown, depending on the light.
WORKER BLUE HERRINGBONE
The BWS-02 UTILITY SHIRT is a vintage-inspired shirt style that has been part of our collection for many seasons. Our 8 oz. Japanese herringbone twill has become the staple fabric option for this shirt style, and next to the three core colours ivory, brown and black, we are now introducing a fourth colour to the lineup: worker blue.
JAPANESE COTTON RIPSTOP
Moving into the second drop of our SS24 collection, we start with a pair of overshirt styles in a brand-new fabric: BWS-03 MILITARY OVERSHIRT in an 8 oz. Japanese ripstop, available in the colours navy and olive drab.
The BWS-03 is one of our best-selling shirts which gets a few new fabric options every season.
PAINT ROLLER SELVEDGE
We have dubbed this fabric the ‘paint roller’ due to its resemblance to denim painted white with a roller on the surface. This effect is achieved by combining an ecru warp with a blue-greyish weft. Since this darker weft is visible through the twill lines, it mimics the appearance of denim with paint on top that...
TWO-PACK & CLASSIC TEE RESTOCK
In between all the recent and upcoming new releases, we’ve just restocked a selection of five tee styles: BT-2P TWO-PACK TEE in off white, and black, as well as BT-08 CLASSIC TEE in ash, stone, and taupe. They’re utilizing a tight knit jersey fabric, weighing 220 gsm, that maintains its shape wash after wash. This fabric...
STAY-BLUE HEMP SELVEDGE
The 11.5 oz. stay-blue hemp selvedge is available in three of our staple cuts (two chinos and one overshirt), this new fabric is essentially the opposite of the previous hemp construction. While the easy fade denim is made for quick fading, the stay-blue hemp selvedge is not; in fact, due to its...
300 GSM GUSSET TEES: RESTOCKS & A NEW COLOUR
We have just fully restocked our core garment dyed colours off white, black and navy, as well as the yarn dyed brown melee version. Besides these four staple options, we have added a fifth colour to the line-up: grey melee.
EASY FADE HEMP SELVEDGE
As denim developers we’re constantly looking for new and interesting fabric ideas. We have been experimenting with organic and recycled cotton the last couple of seasons, but what if we were to replace the cotton for something entirely different?
