NEWS

‘MADE IN JAPAN’ part 5 – BUTTONS, RIVETS, LABELS & OUR LEATHER PATCHES

‘MADE IN JAPAN’ part 5 – BUTTONS, RIVETS, LABELS & OUR LEATHER PATCHES

Other than premium Japanese fabrics, innovative features, stitching variants, custom measurements, creative selvedge and a clean construction, you might be thinking what more can be done to a single pair of jeans to set it apart from the rest. Well, a whole lot more is the answer. As all great denim brands know, it’s the fine tuning and micro-details that make the difference to the wearer. We believe this is one of the defining differences between fashion and style, the elements that can’t be seen are the ones with the most powerful messages. Buttons and rivets serve a functional purpose...

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‘MADE IN JAPAN’ part 4 – BACK POCKETS & THREADS

‘MADE IN JAPAN’ part 4 – BACK POCKETS & THREADS

When it comes to everyday style there is one thing that plays on our minds. Can you guess? Well, it’s the thought of being comfortable. If you’re comfortable, then you’ll look good. There’s no doubt about it. If you think of figures such as Steve McQueen, you’ll notice that he always looks effortlessly comfortable. That was his key to looking damn cool all the time. Denim head or not, we’re sure we can all agree on one thing. There’s nothing more satisfying than slipping on a well-made pair of jeans and knowing you won’t have to worry about the way...

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‘MADE IN JAPAN’ part 3 – AS CLEAN AS THEY COME

‘MADE IN JAPAN’ part 3 – AS CLEAN AS THEY COME

To the normal denim wearer’s eye, a pair of jeans is a pair of jeans. This is not the case when it comes to a pair of any BENZAK jeans. Our jeans look as good on the inside as they do on the outside. A pair of clean-cut high-quality jeans must have the 360-degree treatment, there is no cutting corners. Think of it like cycling in Amsterdam; if you think it’s a smart move to cut the corner, you’ll probably crash into another cyclist, junky, parked car, or most likely, a tourist. Our Japanese jeans are sewn with the utmost precision,...

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‘MADE IN JAPAN’ part 2 – THE EVOLUTION OF A CLASSIC

‘MADE IN JAPAN’ part 2 – THE EVOLUTION OF A CLASSIC

With an obsession for the small details that have a story or purpose, and with a goal to design and develop the best possible jeans out there. Our founder Lennaert set out on a mission to make the BENZAK brand a reality. Our ‘Made in Japan’ line is teaming with intricacies and some very cool features. The man behind the brand knew exactly what he wanted when first putting pen to paper. In the upcoming blogs we’ll be running you through the essential features of our ‘Made in Japan’ line. So, let’s get right to it.   THE HIDDEN 6th POCKET...

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