NEWS
INDIGO INVITATIONAL Y5 | MAY UPDATE
After nine months of wear and one home laundry, I’m now entering the final quarter of this one-year wear project as part of the Indigo Invitational Year 5.
My B-02 REGULAR STRAIGHT 14 oz. green cast selvedge had its first wash around six weeks ago and, as expected, the fading has really...
OUR TAKE ON STONEWASHED DENIM
While stonewashing has long been part of denim history, often used to imitate years of wear, that was never the goal here. This wash was developed from a different perspective: not to make a pair of jeans look pre-worn, but to offer a lighter indigo shade that sits outside our usual darker denim palette.
INDIGO INVITATIONAL Y5 | APRIL UPDATE
Eight months in, we’ve officially passed the two-thirds mark of this one-year wear project with my BENZAK B-02 REGULAR STRAIGHT in our 14 oz. green cast selvedge. Last month I announced it was finally time for their first wash. With this update, I can share the results and honestly...
NEW FABRICS FOR THE B-07
The B-07 RELAXED STRAIGHT was introduced last year and is the fullest jeans cut available in our collection. The fit has been in-demand ever since its inception, which is why we are adding two new fabric options to the lineup: 15.5 oz. Kojima selvedge & 14 oz. selvedge colour denim / ecru.
AGED INDIGO SELVEDGE
When you think of aged fabrics, darker tones tend to soften while lighter ones can take on a slightly yellowed cast. Our brand new 14 oz. aged indigo selvedge brings those characteristics together in a balanced way. This mid-weight Italian denim features a slightly brighter indigo shade than most raw denim, paired with...
INDIGO INVITATIONAL Y5 | MARCH UPDATE
I’ve already been wearing my pair of 14 oz. green cast selvedge for half a year. In the last update I mentioned that I was considering giving them their first wash, but I eventually decided to postpone it a little longer. Now, one month later, I’m facing the same question again: to wash, or not to wash?
RELAXED STRAIGHT BROWN COTTON
The first delivery of the season has just arrived, introducing a new core style to the line-up: B-07 RELAXED STRAIGHT in 13 oz. brown cotton selvedge.
Brown cotton selvedge is a familiar fabric and has been part of our collection for many years. Instead of the usual white colour, the weft of our...
SELVEDGE DENIM, BIG RESTOCK
We’ve restocked our selvedge denim lineup in a substantial way. This drop includes three different fabrics across multiple cuts, making this a pretty significant restock. Each fabric brings its own character, while staying true to our core approach to fit and construction. Below, we break down each...
INDIGO INVITATIONAL Y5 | FEBRUARY UPDATE
I’ve already been wearing my pair of 14 oz. green cast selvedge for half a year. In the last update I mentioned that I was considering giving them their first wash, but I eventually decided to postpone it a little longer. Now, one month later, I’m facing the same question again: to wash, or not to wash?
INDIGO INVITATIONAL Y5 | JANUARY UPDATE
As we’re nearing the halfway mark of the Indigo Invitational Year 5 denim fading competition, my pair of B-02 REGULAR STRAIGHT in 14 oz. green cast selvedge is showing more and more character every day. Last weekend I spent most of my time working on a renovation project in my new house, and...
INDIGO INVITATIONAL Y5 | DECEMBER UPDATE
A new year, a new fade update. We’re now getting to the point where all the whiskers and honeycombs have taken their shape and are starting to fade in nicely. There are a lot of green and indigo tones visible throughout the jeans, and the laps are also beginning to show some fading. If you’re aiming for a vintage...
INDIGO INVITATIONAL Y5 | NOVEMBER UPDATE
We’re one quarter into the Indigo Invitational Year 5 and The fades are really starting to develop now. A clear contrast of shades is becoming visible, especially at the whiskers and honeycombs. The edges of the seams are also beginning to show the true colour potential of the fabric at this stage. The green cast shade is...
